ArthurTCC What is hard is helping members understand that a club only gives back what we collectively put in. Without shared effort, nothing grows.
I think we can basically sum everything up with this.
My marketing of croquet would be to join the 'new wave' thinking that people are currently doing surrounding digital devices and the algorithms they allow to meld their minds. Which is the idea of Hobbs touched on about 'what is a croquet club?'
Cause hoops on a lawn could be any public park. That's the croquet but. What's the 'club' bit mean?
It is difficult to get people to 'buy in' (purchase) when the product is vague. Have a solid product, like Toombul and Mcilwraith's gardening clubs and people join in. (i mean join in contributing, not so much membership joining)
Can your club say 'What is Mt Isa Croquet Club? What are the good reasons specific to us to leave the house and come to our club?
The healthy clubs I've noticed tend to have a strong identity. Eildon are very technical with a focus on quality play. McIlwraith are social and club proud. Members are expected to join that identity.
It isn't about having the right identity, its about having the one that the club wants. And it isn't all or nothing. McIlwrith invite qld players to coaching sessions, Eildon do trips interstate and have a social subcommittee.
It isn't an easy process, and one that Toombul is doing atm. East Brisbane sat down too and everyone talked about what they wanted the best version of their club to be. EB was under 30 members at turn of the year. I don't know the exact numbers now, but I do know last week there are currently 14 people going through their come and try system.
When you see me get angry, it likely isn't at you personally, its because I've seen how to fix croquet and I'll go cross at people preventing it. So apologies in advance 🙂