Attracting new members
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Want to see more people discovering the joys of croquet at your club? Attracting new members requires a welcoming attitude and some proactive outreach. Here are some ideas:
Making Your Club Welcoming:
- First Impressions: Ensure your club looks inviting. Are the grounds tidy? Is signage clear?
- Friendly Faces: Encourage current members to be welcoming and approachable to visitors or potential new members. Have a designated contact person for enquiries.
- Easy Introduction: Offer simple, low-pressure ways for people to try croquet for the first time.
Strategies for Recruitment:
- 'Come & Try' Days / Open Days: Host specific events designed for beginners. Offer basic instruction, friendly games, and maybe a cuppa afterwards. Promote these well in the local community.
- Community Events: Have a presence at local fetes, markets, or festivals. Set up a small demonstration area or information stall.
- Local Advertising: Place notices or small ads in local newspapers, community newsletters, or on community noticeboards (physical and online).
- Social Media Outreach: Use platforms like Facebook to showcase club activities, share photos of members enjoying themselves, and promote 'come & try' events to a local audience.
- Partnerships:
- Seniors Groups: Croquet is great for active seniors – reach out to local groups.
- Other Sports: Connect with people whose might enjoy switching to play a social, low-impact sport.
- 'Bring a Friend' Initiatives: Encourage current members to invite friends or family along to try croquet.
- Clear Pathway: Make it obvious how someone joins the club once they're interested. Have clear membership information and application forms readily available (e.g., on your website).
Remember to tailor your approach to the types of members you're hoping to attract!
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